Field investigations were conducted at the experimental farm of Annamalai University during February-May and June-September 2024 to examine the combined effects of genotype, plant geometry and integrated nutrient management (INM) on sunflower growth, yield attributes and productivity in the North-Eastern zone of Tamil Nadu. The trial was laid out in a Factorial Randomised Block Design (FRBD) with 20 treatment combinations and three replications. Treatments comprised two factors: Factor-A (genotype and spacing): A1- COSFH 4 at 60 × 30 cm, A2- COSFH 4 at 60 × 45 cm, A3- KBSH 44 at 60 × 30 cm and A4- KBSH 44 at 60 × 45 cm; and Factor-B (INM levels): B1- Control, B2- 100 % RDF + 45 kg S ha-1, B3- 75 % RDN + 100 % PK + 25 % N through vermicompost + 45 kg S ha-1, B4- 75 % RDN + 100 % PK + 25 % N through poultry manure + 45 kg S ha-1 and B5- 75 % RDN + 100 % PK + 12.5 % N through vermicompost + 12.5 % N through poultry manure + 45 kg S ha-1. Results demonstrated that genotype selection, spacing and INM significantly affected morphological, physiological and yield parameters. COSFH 4 at 60 × 30 cm (A1) recorded superior performance. Among INM strategies, B5 proved most effective in enhancing yield. Interaction effects were notable, with A1B5 achieving the highest seed yield (2441.74 kg ha-1), while A4B1 was the lowest. The study underscores the pivotal role of genotype choice, optimum spacing and balanced INM in maximizing sunflower productivity in this region.