Strawberry (Fragaria × ananassa Duch.) is an economically important berry crop worldwide, due to its distinctive flavour, nutritional value and health benefits. In recent years, it has been cultivated not only in temperate regions, but also in subtropical and tropical regions. It has become one of the high-value horticultural crops in India, due to the growing consumer demand and good returns to farmers. This review critically examines the trends in yield, constraints and technological factors influencing strawberry cultivation across major strawberry producing states such as Maharashtra, Himachal Pradesh, Uttarakhand, Jammu and Kashmir and other emerging regions in India. Evidence from existing studies indicates that the adoption of improved cultivation practices such as balanced fertilisation, integrated pest management, mulching, protected cultivation and soilless systems has substantially improved fruit yield and quality compared to conventional open-field methods. Despite these advancements, productivity remains limited by climatic sensitivity, pest and disease factors, soil and nutrient management constraints and postharvest losses due to the highly perishable nature of the fruit. Moreover, disparities in technology adoption and the lack of cold-chain infrastructure continue to constrain sectoral growth. Emerging technologies such as precision agriculture and decision-support systems offer considerable potential to improve resource-use efficiency and sustainable production. The review discusses the status of strawberry production in India and its integration with production trends, challenges and future research in the field. It also points out gaps in the current knowledge and limited production systems and also outlines the future technological interventions needed to enhance the productivity, profitability and sustainability of strawberry production under Indian conditions.
